Deal Sheet: 2027 Expedition Platinum

Wills Point Ford, Inc. · Wills Point, TX · VIN: 1FMJU1L86VEA02714

Negotiation Guide

Opening Offer

$71,854

Fair Price

$73,354

Walk Away Above

$76,114

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$70,988

Est. Invoice$73,354

Holdback (est.)$2,366

MSRP (Sticker)$78,875

Asking Price$78,875

Markup$0

Est. Dealer Margin on This Car$7,888

Percentile100% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold1214

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell17 days

Dealer Profile

Inventory71 vehicles

Avg Markup (All Models)-$324

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell15 days

Avg Sold Markup-$233

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