Deal Sheet: 2027 Expedition Active

Bill Colwell Ford, Inc. · Hudson, IA · VIN: 1FMJU1J8XVEA10382

Negotiation Guide

Opening Offer

$74,367

Fair Price

$75,867

Walk Away Above

$75,899

• Recent buyers paid ~$63 below MSRP

Price Breakdown

Est. Dealer Cost$68,337

Est. Invoice$70,615

Holdback (est.)$2,278

MSRP (Sticker)$75,930

Asking Price$75,930

Markup$0

Est. Dealer Margin on This Car$7,593

Percentile100% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold1089

Avg Markup-$63

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory101 vehicles

Avg Markup (All Models)-$2,847

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell16 days

Avg Sold Markup-$1,207

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