Deal Sheet: 2027 Expedition Active

Horne Ford of Nogales · Nogales, AZ · VIN: 1FMJU1J89VEA02628

Negotiation Guide

Opening Offer

$75,563

Fair Price

$77,063

Walk Away Above

$77,296

• Recent buyers paid ~$63 below MSRP
• Sitting 35 days (avg 23) — extra leverage

Price Breakdown

Est. Dealer Cost$69,777

Est. Invoice$72,103

Holdback (est.)$2,326

MSRP (Sticker)$77,530

Asking Price$77,530

Markup$0

Est. Dealer Margin on This Car$7,753

Percentile100% of inventory is priced lower

Days on Lot35 days

What Others Paid (Last 30 Days)

Cars Sold1089

Avg Markup-$63

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory39 vehicles

Avg Markup (All Models)-$1,859

Avg Markup (Expedition)-$375

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$875

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