Deal Sheet: 2027 Expedition Active

Rich Ford Sales, Inc. · Albuquerque, NM · VIN: 1FMJU1J86VEA09892

Negotiation Guide

Opening Offer

$68,327

Fair Price

$69,827

Walk Away Above

$69,859

• Recent buyers paid ~$63 below MSRP

Price Breakdown

Est. Dealer Cost$62,901

Est. Invoice$64,998

Holdback (est.)$2,097

MSRP (Sticker)$69,890

Asking Price$69,890

Markup$0

Est. Dealer Margin on This Car$6,989

Percentile100% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold1089

Avg Markup-$63

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory251 vehicles

Avg Markup (All Models)-$1,944

Avg Markup (Expedition)-$71

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$1,171

Cheaper Expedition Active Inventory

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