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Deal Sheet: 2026 Expedition Active
Smith Ford, Inc. · Conway, AR · VIN: 1FMJU1J85TEA51399
Negotiation Guide
Opening Offer
$70,869
Fair Price
$72,369
Walk Away Above
$72,622
- • Recent buyers paid ~$63 below MSRP
- • Sitting 37 days (avg 23) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$65,588
Est. Invoice$67,774
Holdback (est.)$2,186
MSRP (Sticker)$72,875
Asking Price$72,375
Markup-$500
Est. Dealer Margin on This Car$6,788
Percentile37% of inventory is priced lower
Days on Lot37 days
What Others Paid (Last 30 Days)
Cars Sold1089
Avg Markup-$63
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell23 days
Dealer Profile
Inventory124 vehicles
Avg Markup (All Models)-$2,512
Avg Markup (Expedition)-$370
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$1,600
Price History
Jul 9, 2026$72,875 → $72,375(-$500)
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