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Deal Sheet: 2026 Expedition Active
Benson Ford, Inc. · Easley, SC · VIN: 1FMJU1J82TEA43227
Negotiation Guide
Opening Offer
$72,172
Fair Price
$73,672
Walk Away Above
$74,071
- • Recent buyers paid ~$328 below MSRP
- • Sitting 75 days (avg 46) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$67,023
Est. Invoice$69,257
Holdback (est.)$2,234
MSRP (Sticker)$74,470
Asking Price$73,970
Markup-$500
Est. Dealer Margin on This Car$6,947
Percentile22% of inventory is priced lower
Days on Lot75 days
What Others Paid (Last 30 Days)
Cars Sold787
Avg Markup-$328
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell46 days
Dealer Profile
Inventory47 vehicles
Avg Markup (All Models)-$1,617
Avg Markup (Expedition)-$333
% Below MSRP100%
Avg Days to Sell28 days
Avg Sold Markup-$1,533
Price History
Aug 20, 2026$74,470 → $73,970(-$500)
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