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Deal Sheet: 2026 Expedition Active
Cecil Atkission Ford of Del Rio · Del Rio, TX · VIN: 1FMJU1J80TEA37300
This Is Already a Great Deal
Opening Offer
$71,596
Asking Price
$73,810
Max Price
$73,810
- • Recent buyers paid ~$328 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $172 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$66,879
Est. Invoice$69,108
Holdback (est.)$2,229
MSRP (Sticker)$74,310
Asking Price$73,810
Markup-$500
Est. Dealer Margin on This Car$6,931
Percentile22% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold787
Avg Markup-$328
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell46 days
Dealer Profile
Inventory19 vehicles
Avg Markup (All Models)-$1,395
Avg Markup (Expedition)-$688
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$2,085
Price History
Jul 9, 2026$74,310 → $73,810(-$500)
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