Deal Sheet: 2027 Expedition Active

Mullinax Ford · Lake Park, FL · VIN: 1FMJU1H8XVEA04295

Negotiation Guide

Opening Offer

$68,957

Fair Price

$70,457

Walk Away Above

$70,489

• Recent buyers paid ~$63 below MSRP

Price Breakdown

Est. Dealer Cost$63,468

Est. Invoice$65,584

Holdback (est.)$2,116

MSRP (Sticker)$70,520

Asking Price$70,520

Markup$0

Est. Dealer Margin on This Car$7,052

Percentile100% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold1089

Avg Markup-$63

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory296 vehicles

Avg Markup (All Models)-$1,943

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$1,035

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