Deal Sheet: 2027 Expedition Active

Gray-Daniels Ford · Brandon, MS · VIN: 1FMJU1H84VEA11856

Negotiation Guide

Opening Offer

$73,037

Fair Price

$74,537

Walk Away Above

$74,569

• Recent buyers paid ~$63 below MSRP

Price Breakdown

Est. Dealer Cost$67,140

Est. Invoice$69,378

Holdback (est.)$2,238

MSRP (Sticker)$74,600

Asking Price$74,600

Markup$0

Est. Dealer Margin on This Car$7,460

Percentile100% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold1089

Avg Markup-$63

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory426 vehicles

Avg Markup (All Models)-$1,082

Avg Markup (Expedition)-$230

% Below MSRP83%

Avg Days to Sell23 days

Avg Sold Markup-$668

Cheaper Expedition Active Inventory

Billy Wood FordJena, LA

-$2,000$67,84040d

LUV FordHenryetta, OK

-$2,000$71,62540d

Toliver Ford of MineolaMineola, TX

-$2,000$67,34540d

Claude DeBeaux, Inc.Vivian, LA

-$2,000$72,13540d

Cavender Grande FordSan Antonio, TX

-$2,000$72,78040d

Griffith Ford, Inc.Uvalde, TX

-$2,000$68,03040d

Terrebonne FordHouma, LA

-$2,000$71,58540d

Gulf Coast FordAngleton, TX

-$2,000$68,33540d

Yaklin FordRichwood, TX

-$2,000$67,34540d

George Kell FordNewport, AR

-$2,000$68,34040d