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Deal Sheet: 2026 Expedition Active
Sullivan Ford, Inc. · Brookhaven, MS · VIN: 1FMJU1H82TEA38065
Negotiation Guide
Opening Offer
$68,678
Fair Price
$70,178
Walk Away Above
$70,477
- • Recent buyers paid ~$58 below MSRP
- • Sitting 37 days (avg 21) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$63,698
Est. Invoice$65,821
Holdback (est.)$2,123
MSRP (Sticker)$70,775
Asking Price$70,275
Markup-$500
Est. Dealer Margin on This Car$6,578
Percentile37% of inventory is priced lower
Days on Lot37 days
What Others Paid (Last 30 Days)
Cars Sold1187
Avg Markup-$58
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell21 days
Dealer Profile
Inventory59 vehicles
Avg Markup (All Models)-$2,237
Avg Markup (Expedition)-$800
% Below MSRP100%
Avg Days to Sell24 days
Avg Sold Markup-$1,568
Price History
Jul 9, 2026$70,775 → $70,275(-$500)
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