Deal Sheet: 2027 Expedition Active

Woody Folsom Ford, Inc. · Baxley, GA · VIN: 1FMJU1H81VEA07683

Negotiation Guide

Opening Offer

$72,427

Fair Price

$73,927

Walk Away Above

$73,959

• Recent buyers paid ~$63 below MSRP

Price Breakdown

Est. Dealer Cost$66,591

Est. Invoice$68,811

Holdback (est.)$2,220

MSRP (Sticker)$73,990

Asking Price$73,990

Markup$0

Est. Dealer Margin on This Car$7,399

Percentile100% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold1089

Avg Markup-$63

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory325 vehicles

Avg Markup (All Models)-$1,391

Avg Markup (Expedition)-$12

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$828

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