Deal Sheet: 2027 Expedition Platinum MAX

Group 1 Ford of Pensacola · Pensacola, FL · VIN: 1FMJK1L89VEA08979

Negotiation Guide

Opening Offer

$83,193

Fair Price

$84,693

Walk Away Above

$84,756

• Recent buyers paid ~$127 below MSRP

Price Breakdown

Est. Dealer Cost$76,338

Est. Invoice$78,883

Holdback (est.)$2,545

MSRP (Sticker)$84,820

Asking Price$84,820

Markup$0

Est. Dealer Margin on This Car$8,482

Percentile100% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold1259

Avg Markup-$127

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory338 vehicles

Avg Markup (All Models)-$2,235

Avg Markup (Expedition)-$97

% Below MSRP100%

Avg Days to Sell43 days

Avg Sold Markup-$1,659

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