Deal Sheet: 2027 Expedition Platinum MAX

Gosch Ford of Temecula · Temecula, CA · VIN: 1FMJK1L87VEA02016

Negotiation Guide

Opening Offer

$77,209

Fair Price

$78,709

Walk Away Above

$78,984

• Recent buyers paid ~$127 below MSRP
• Sitting 66 days (avg 43) — extra leverage

Price Breakdown

Est. Dealer Cost$71,334

Est. Invoice$73,712

Holdback (est.)$2,378

MSRP (Sticker)$79,260

Asking Price$79,260

Markup$0

Est. Dealer Margin on This Car$7,926

Percentile100% of inventory is priced lower

Days on Lot66 days

What Others Paid (Last 30 Days)

Cars Sold1259

Avg Markup-$127

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory224 vehicles

Avg Markup (All Models)-$2,502

Avg Markup (Expedition)-$45

% Below MSRP100%

Avg Days to Sell40 days

Avg Sold Markup-$1,446

Cheaper Expedition Platinum MAX Inventory

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-$500$84,36078d

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-$500$95,85571d

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-$500$83,12071d

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-$500$84,11571d

Hertrich Ford of ElktonElkton, MD

-$500$83,61578d

DARCARS FordLanham, MD

-$500$83,61578d

Ken Garff Ford CheyenneCheyenne, WY

-$500$88,73025d

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-$500$84,76078d

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-$500$95,20571d

Sunrise FordFort Pierce, FL

-$500$86,50071d