Deal Sheet: 2027 Expedition Platinum MAX

Long-Lewis Ford of the Shoals · Muscle Shoals, AL · VIN: 1FMJK1L80VEA11320

Negotiation Guide

Opening Offer

$79,118

Fair Price

$80,618

Walk Away Above

$80,681

• Recent buyers paid ~$127 below MSRP

Price Breakdown

Est. Dealer Cost$72,671

Est. Invoice$75,093

Holdback (est.)$2,422

MSRP (Sticker)$80,745

Asking Price$80,745

Markup$0

Est. Dealer Margin on This Car$8,075

Percentile100% of inventory is priced lower

Days on Lot24 days

What Others Paid (Last 30 Days)

Cars Sold1259

Avg Markup-$127

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory443 vehicles

Avg Markup (All Models)-$781

Avg Markup (Expedition)-$50

% Below MSRP77%

Avg Days to Sell31 days

Avg Sold Markup-$1,376

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