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Deal Sheet: 2026 Bronco Base
Laird Noller Automotive, Inc. · Lawrence, KS · VIN: 1FMDE6AH1TLB15490
This Is Already a Great Deal
Opening Offer
$49,514
Asking Price
$51,045
Max Price
$51,045
- • Recent buyers paid ~$2,447 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $53 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$48,191
Est. Invoice$49,797
Holdback (est.)$1,606
MSRP (Sticker)$53,545
Asking Price$51,045
Markup-$2,500
Est. Dealer Margin on This Car$2,855
Percentile25% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold644
Avg Markup-$2,447
Median Markup-$2,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell39 days
Dealer Profile
Inventory133 vehicles
Avg Markup (All Models)-$2,462
Avg Markup (Bronco)-$2,500
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$1,760
Price History
Jul 9, 2026$53,545 → $51,045(-$2,500)
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