Deal Sheet: 2026 Grand Cherokee L SUMMIT 4X4

Nielsen Chrysler Dodge Jeep Ram · Morristown, NJ · VIN: 1C4RJKER1T8554841

Negotiation Guide

Opening Offer

$58,787

Fair Price

$60,287

Walk Away Above

$62,698

• Recent buyers paid ~$4,464 below MSRP
• Sitting 45 days (avg 29) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$58,599

Est. Invoice$60,552

Holdback (est.)$1,953

MSRP (Sticker)$65,110

Asking Price$60,610

Markup-$4,500

Est. Dealer Margin on This Car$2,011

Percentile97% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold554

Avg Markup-$4,464

Median Markup-$4,500

Best Deal-$4,500

Worst Deal-$2,500

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory280 vehicles

Avg Markup (All Models)-$3,853

Avg Markup (Grand Cherokee)-$4,500

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$3,604

Price History

Jul 1, 2026$62,605 → $67,105(+$4,500)

Jul 4, 2026$67,105 → $62,605(-$4,500)

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