Deal Sheet: 2026 Wrangler 4-DOOR SPORT

Taverna Chrysler Dodge Jeep Ram of Fort Lauderdale · Pompano Beach, FL · VIN: 1C4PJXDN8TW186592

Negotiation Guide

Opening Offer

$39,779

Fair Price

$41,279

Walk Away Above

$43,295

• Recent buyers paid ~$4,148 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$40,779

Est. Invoice$42,138

Holdback (est.)$1,359

MSRP (Sticker)$45,310

Asking Price$41,310

Markup-$4,000

Est. Dealer Margin on This Car$531

Percentile57% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold687

Avg Markup-$4,148

Median Markup-$4,000

Best Deal-$7,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory242 vehicles

Avg Markup (All Models)-$4,296

Avg Markup (Wrangler)-$3,167

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$5,112

Price History

Jul 1, 2026$44,805 → $47,305(+$2,500)

Jul 4, 2026$47,305 → $43,305(-$4,000)

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