Deal Sheet: 2026 Wrangler 4-DOOR SPORT

Lodi Chrysler Dodge Jeep Ram · Lodi, CA · VIN: 1C4PJXDN2TW218209

Negotiation Guide

Opening Offer

$39,577

Fair Price

$41,077

Walk Away Above

$43,081

• Recent buyers paid ~$4,148 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$40,577

Est. Invoice$41,929

Holdback (est.)$1,353

MSRP (Sticker)$45,085

Asking Price$41,085

Markup-$4,000

Est. Dealer Margin on This Car$509

Percentile57% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold687

Avg Markup-$4,148

Median Markup-$4,000

Best Deal-$7,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory209 vehicles

Avg Markup (All Models)-$4,514

Avg Markup (Wrangler)-$2,417

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$4,597

Price History

Jul 1, 2026$44,580 → $47,080(+$2,500)

Jul 4, 2026$47,080 → $43,080(-$4,000)

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