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Deal Sheet: 2026 Wrangler 2-DOOR RUBICON
Sarasota Chrysler Dodge Jeep Ram FIAT · Sarasota, FL · VIN: 1C4PJXCN7TW162124
This Is Already a Great Deal
Opening Offer
$50,862
Asking Price
$52,435
Max Price
$52,435
- • Recent buyers paid ~$1,622 below MSRP
- • Sitting 50 days (avg 33) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $595 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$49,442
Est. Invoice$51,090
Holdback (est.)$1,648
MSRP (Sticker)$54,935
Asking Price$52,435
Markup-$2,500
Est. Dealer Margin on This Car$2,994
Percentile25% of inventory is priced lower
Days on Lot50 days
What Others Paid (Last 30 Days)
Cars Sold90
Avg Markup-$1,622
Median Markup-$1,500
Best Deal-$5,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell33 days
Dealer Profile
Inventory298 vehicles
Avg Markup (All Models)-$4,595
Avg Markup (Wrangler)-$2,906
% Below MSRP100%
Avg Days to Sell27 days
Avg Sold Markup-$4,684
Price History
Jul 1, 2026$54,430 → $55,930(+$1,500)
Jul 4, 2026$55,930 → $54,430(-$1,500)
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