Deal Sheet: 2026 Wrangler 2-DOOR RUBICON

Dewey Dodge Jeep · Ankeny, IA · VIN: 1C4PJXCN5TW305023

Negotiation Guide

Opening Offer

$57,305

Fair Price

$58,805

Walk Away Above

$59,772

• Recent buyers paid ~$1,622 below MSRP
• Sitting 50 days (avg 33) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$54,666

Est. Invoice$56,488

Holdback (est.)$1,822

MSRP (Sticker)$60,740

Asking Price$59,240

Markup-$1,500

Est. Dealer Margin on This Car$4,574

Percentile94% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold90

Avg Markup-$1,622

Median Markup-$1,500

Best Deal-$5,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory225 vehicles

Avg Markup (All Models)-$4,474

Avg Markup (Wrangler)-$3,554

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$5,083

Price History

Jul 1, 2026$61,235 → $62,735(+$1,500)

Jul 4, 2026$62,735 → $61,235(-$1,500)

Cheaper Wrangler 2-DOOR RUBICON Inventory

Viva Dodge Chrysler JeepEl Paso, TX

-$5,000$57,81050d

Tooele Chrysler Dodge Jeep RamTooele, UT

-$4,500$63,87550d

Chrysler of CulpeperCulpeper, VA

-$4,500$61,32550d

Mathews Dodge Chrysler Jeep IncMarion, OH

-$4,500$59,98550d

Chrysler of CulpeperCulpeper, VA

-$4,500$61,32550d

Chrysler of CulpeperCulpeper, VA

-$4,500$61,32550d

Gene's Chrysler CenterFairbanks, AK

-$4,000$57,51529d

Stephens Chrysler Jeep Dodge Ram of BenningtonBennington, VT

-$4,000$55,52050d

Oxendale Chry-Dodge-JeepCottonwood, AZ

-$3,500$57,09050d

Fred Frederick Chrysler Jeep Dodge LaurelLaurel, MD

-$3,500$55,93550d