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Deal Sheet: 2026 Wrangler 2-DOOR RUBICON

Cross Motors Corporation · Louisville, KY · VIN: 1C4PJXCN4TW292121

Negotiation Guide

Opening Offer
$50,366
Fair Price
$51,866
Walk Away Above
$52,815
  • Recent buyers paid ~$1,622 below MSRP
  • Sitting 50 days (avg 33) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$48,389
Est. Invoice$50,001
Holdback (est.)$1,613
MSRP (Sticker)$53,765
Asking Price$52,265
Markup-$1,500
Est. Dealer Margin on This Car$3,877
Percentile94% of inventory is priced lower
Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold90
Avg Markup-$1,622
Median Markup-$1,500
Best Deal-$5,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell33 days

Dealer Profile

Inventory167 vehicles
Avg Markup (All Models)-$3,266
Avg Markup (Wrangler)-$2,840
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$3,459

Price History

Jul 1, 2026$54,260$55,760(+$1,500)
Jul 4, 2026$55,760$54,260(-$1,500)