Deal Sheet: 2026 Wrangler 2-DOOR RUBICON

Coastline Chrysler Dodge Jeep Ram · San Juan Capistrano, CA · VIN: 1C4PJXCN1TW150891

Negotiation Guide

Opening Offer

$51,910

Fair Price

$53,410

Walk Away Above

$55,420

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$51,687

Est. Invoice$53,410

Holdback$1,723

MSRP (Sticker)$57,430

Asking Price$57,430

Markup$0

Dealer Margin on This Car$5,743

Percentile100% of inventory is priced lower

Days on Lot3 days

Dealer Profile

Inventory307 vehicles

Avg Markup (All Models)-$951

Avg Markup (Wrangler)-$47

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$55,930 → $57,430(+$1,500)

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