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Deal Sheet: 2026 Wrangler 2-DOOR RUBICON
Mountain Valley Chrysler Dodge Jeep Ram FIAT · Blue Ridge, GA · VIN: 1C4PJXCN0TW273212
Negotiation Guide
Opening Offer
$54,609
Fair Price
$56,109
Walk Away Above
$57,069
- • Recent buyers paid ~$1,622 below MSRP
- • Sitting 50 days (avg 33) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$52,227
Est. Invoice$53,968
Holdback (est.)$1,741
MSRP (Sticker)$58,030
Asking Price$56,530
Markup-$1,500
Est. Dealer Margin on This Car$4,303
Percentile94% of inventory is priced lower
Days on Lot50 days
What Others Paid (Last 30 Days)
Cars Sold90
Avg Markup-$1,622
Median Markup-$1,500
Best Deal-$5,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell33 days
Dealer Profile
Inventory95 vehicles
Avg Markup (All Models)-$4,735
Avg Markup (Wrangler)-$3,864
% Below MSRP100%
Avg Days to Sell28 days
Avg Sold Markup-$5,284
Price History
Jul 1, 2026$58,525 → $60,025(+$1,500)
Jul 4, 2026$60,025 → $58,525(-$1,500)
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