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Deal Sheet: 2026 Wrangler 2-DOOR RUBICON

Landers McLarty Chrysler Dodge Jeep Ram FIAT · Huntsville, AL · VIN: 1C4PJXCN0TW255776

Negotiation Guide

Opening Offer
$52,254
Fair Price
$53,754
Walk Away Above
$55,777
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$52,020
Est. Invoice$53,754
Holdback$1,734
MSRP (Sticker)$57,800
Asking Price$55,800
Markup-$2,000
Dealer Margin on This Car$3,780
Percentile33% of inventory is priced lower
Days on Lot3 days

Dealer Profile

Inventory299 vehicles
Avg Markup (All Models)-$2,723
Avg Markup (Wrangler)-$1,944
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0