2026 Impreza RS
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Available now
- On the lot and buyable now.
- Similar Impreza RSs sell in a median of 25 days (553 recent sales).
- 906 of 906 listed nationwide are buyable right now.
Negotiation Signal
- On the lot 51 days — longer than 100% of Impreza listings in WV.
Time on the lot and prior price cuts are real negotiating leverage — a dealer carrying a slow-moving unit is more likely to deal.
What to aim for
~$30,422
- Comparable Imprezas (5) average $1,264 below MSRP — about $30,422 for this trim.
- Listed $1,264 above that, so there's room to negotiate toward $30,422.
- It's sat 51 days (longer than 100% locally) — that strengthens your hand.
A data-driven starting point from comparable listings and public incentives — not an appraisal. Dealer fees, trade-in, and which programs you qualify for will move the real out-the-door number.
Deal Analysis
This 2026 Impreza is listed at $31,686, right at its MSRP of $31,686. Compared to similar vehicles nationally, this one is priced $1,264 higher than the market average. It has been on the dealer’s lot for 51 days. Located at Cole Subaru in Bluefield, WV.
Price Breakdown
Listed price. A dealer's real offer can be lower (incentives, financing or trade-in conditions) or higher (added fees) — always ask for the out-the-door price.
Details
Delivery Pipeline
Specifications
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Est. Monthly Payment
$558/mo
Estimate only, based on the advertised price. Does not include taxes, dealer fees, or insurance.
Est. Out-the-Door Price
$33,587 price + tax
≈ $33,953 out the door, once typical title, registration and doc fees are added — but those vary by dealer.
Car tax follows where you register the car, not where the dealer is.
Save $2,796 on one of 94 comparable 2026 Impreza RS about 633 miles away. The lowest is $28,890 in Belmont, MA — real leverage when you ask Cole Subaru to match it. See that listing →
Comparable Vehicles
Avg markup: -$1,264
51 days on lot