2026 Bronco Heritage Edition
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Available now
- On the lot and buyable now.
- Similar Bronco Heritage Editions sell in a median of 29 days (2176 recent sales).
- 2,532 of 2,532 listed nationwide are buyable right now.
Negotiation Signal
- On the lot 61 days — longer than 50% of Bronco listings in WV.
- Price is down $1,500 from its original list of $58,805.
Time on the lot and prior price cuts are real negotiating leverage — a dealer carrying a slow-moving unit is more likely to deal.
Deal Analysis
This 2026 Bronco is listed at $57,305, which is $1,500 below its MSRP of $58,805 — a notable discount. This pricing is in line with the national average for comparable Bronco vehicles. It has been on the dealer’s lot for 61 days. Located at Kent Parsons Ford in Martinsburg, WV.
Price Breakdown
Listed price. A dealer's real offer can be lower (incentives, financing or trade-in conditions) or higher (added fees) — always ask for the out-the-door price.
Details
Delivery Pipeline
Specifications
Available Incentives
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Est. Monthly Payment
$1,009/mo
Estimate only, based on the advertised price. Does not include taxes, dealer fees, or insurance.
Est. Out-the-Door Price
$60,743 price + tax
≈ $61,109 out the door, once typical title, registration and doc fees are added — but those vary by dealer.
Car tax follows where you register the car, not where the dealer is.
Save $1,665 on one of 36 comparable 2026 Bronco Heritage Edition about 1,436 miles away. The lowest is $55,640 in Littleton, CO — real leverage when you ask Kent Parsons Ford to match it. See that listing →
Prefer closer? One about 121 mi away saves $1,540 (Shillington, PA). View →
Comparable Vehicles
Avg markup: -$1,400
61 days on lot