Jeep Wrangler Price in Madison, WI

As of October 11, 2026, there are 32 Jeep Wrangler vehicles available at 2 dealerships in Madison, WI. Local dealers are pricing competitively — the average selling price is $3,312 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $38,990 to $82,885, with a median of $53,520.

Across Wisconsin (617 listings) the average is $3,284 below MSRP (100% at/below MSRP) — Madison is roughly in line with the statewide average. See the Wrangler in Wisconsin overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.