Subaru Uncharted Prices & Markups
Across 140 listed Subaru Uncharteds nationwide, the average markup is +$61 vs MSRP and 50% are listed at or below sticker, with a median advertised price of $42,425. Updated daily.
140
In Stock
+$61
Avg Markup
50.0%
At/Below MSRP
$42,425
Median Price
Price range: $35,806 to $50,189.
MSRP Trend
Median sticker by month listedOver the last 3 months, the typical Subaru Uncharted sticker has held steady — a median MSRP of $42,060 in Jun ’26 versus $42,401 in Aug ’26.
Median factory MSRP of Uncharteds grouped by the month each was first listed (active + sold), Jun ’26–Aug ’26. Based on 035223292 listings. Reflects sticker price, not the dealer's selling price.
Markup Trend
What buyers paid vs MSRP, by week soldOver the last 11 weeks, what buyers paid for the Subaru Uncharted versus MSRP has risen — discounts are shrinking — from −$638 the week of Jul 6 to −$9 the week of Sep 21 (about $9 below MSRP now).
Average selling price vs MSRP for Uncharteds by the week they sold (left the lot), Jul 6–Sep 21. Based on 606 sales. Positive = sold over MSRP, negative = below.
Markup Distribution
How the current Uncharted inventory splits across the markup spectrum. The shape matters more than the average — a tight cluster reads very differently from a bimodal market.
132 vehicles with a known MSRP
How fast Uncharteds sell
Based on 646 Uncharted listings that left dealer lots in the last 90 days.
25
Median days to sell
-$468
Avg sold vs MSRP
61%
Sold at/below MSRP
Cars currently listed average $61 over MSRP, but recent Uncharted sales closed around $468 below MSRP — buyers are transacting about $529 below the typical listing.
“Sold” = listings that left dealer inventory; a small share may be de-listed rather than sold. Markup figures exclude implausible feed prices.
Top States
| State | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| California | 51 | +$130 | 51.0% |
| New York | 15 | -$85 | 40.0% |
| Connecticut | 8 | +$685 | 14.3% |
| Massachusetts | 8 | -$66 | 57.1% |
| New Jersey | 7 | -$250 | 83.3% |
| Texas | 6 | -$165 | 60.0% |
| Maine | 4 | +$305 | 50.0% |
| Florida | 4 | +$799 | 25.0% |
| North Carolina | 3 | +$295 | 33.3% |
| Michigan | 3 | -$697 | 66.7% |
| Kansas | 2 | +$350 | 50.0% |
| Missouri | 2 | -$457 | 100.0% |
| Wisconsin | 2 | +$397 | 0.0% |
| Rhode Island | 2 | $0 | 100.0% |
| Pennsylvania | 2 | +$245 | 50.0% |
| Washington | 2 | $0 | 100.0% |
| Vermont | 2 | +$599 | 0.0% |
| Colorado | 2 | +$486 | 0.0% |
| Oregon | 1 | $0 | 100.0% |
| Maryland | 1 | -$2,201 | 100.0% |
Best-Priced Dealers
| Dealer | Count | Avg Markup |
|---|---|---|
| Frederick Subaru Frederick, MD | 1 | -$2,201 |
| Bertera Subaru West Springfield, MA | 1 | -$1,936 |
| R & G Subaru Detroit Lakes, MN | 1 | -$1,730 |
| Bryan Subaru Metairie, LA | 1 | -$1,664 |
| Subaru of Sonora Sonora, CA | 1 | -$1,609 |
| Peoria Subaru Peoria, AZ | 1 | -$1,402 |
| Stevens Creek Subaru Santa Clara, CA | 1 | -$1,378 |
| Austin Subaru AUSTIN, TX | 1 | -$1,275 |
| DCH Subaru of Riverside Riverside, CA | 1 | -$1,244 |
| Serra Subaru of Traverse City Traverse City, MI | 1 | -$1,220 |