Subaru Uncharted Prices & Markups
Across 466 listed Subaru Uncharteds nationwide, the average markup is +$96 vs MSRP and 51% are listed at or below sticker, with a median advertised price of $42,782. Each brand is refreshed between daily and twice a week.
466
In Stock
+$96
Avg Markup
50.6%
At/Below MSRP
$42,782
Median Price
Price range: $35,420 to $51,007.
MSRP Trend
Median sticker by month listedOver the last 5 months, the typical Subaru Uncharted sticker has held steady — a median MSRP of $42,044 in Jun ’26 versus $42,510 in Oct ’26 (+1.1%).
Median factory MSRP of Uncharteds grouped by the month each was first listed (active + left lots), Jun ’26–Oct ’26. Based on 034622278130498 listings. Reflects sticker price, not the dealer's selling price.
Markup Trend
Last advertised vs MSRP, by week the cars left lotsOver the last 11 weeks, the last advertised price of Subaru Uncharteds that left dealer lots versus MSRP has risen — discounts are shrinking — from −$339 the week of Aug 10 to −$158 the week of Nov 2 (about $158 below MSRP now).
Average last advertised price vs MSRP for Uncharteds by the week they left dealer listings, Aug 10–Nov 2. Based on 501 cars; last advertised prices, not sale prices. Positive = advertised over MSRP, negative = below.
Markup Distribution
How the current Uncharted inventory splits across the markup spectrum. The shape matters more than the average — a tight cluster reads very differently from a bimodal market.
425 vehicles with a known MSRP
How fast Uncharteds sell
Based on 540 Uncharted listings that left dealer lots in the last 90 days.
30
Median days listed
-$255
Avg last advertised vs MSRP (left lots)
57%
Left lots at/below MSRP
Cars currently listed average $96 over MSRP, but recent Uncharted sales closed around $255 below MSRP — buyers are transacting about $351 below the typical listing.
“Left lots” = listings that left dealer inventory, at their last advertised price (not sale prices); some may have been transferred or de-listed. Markup figures exclude implausible feed prices.
Top States
| State | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| California | 147 | +$89 | 54.7% |
| New York | 48 | -$41 | 35.7% |
| Massachusetts | 27 | -$94 | 74.1% |
| Washington | 22 | -$5 | 20.0% |
| Ohio | 21 | -$39 | 71.4% |
| Colorado | 19 | +$384 | 38.5% |
| New Jersey | 17 | +$448 | 40.0% |
| Texas | 16 | +$15 | 26.7% |
| Oregon | 13 | +$208 | 16.7% |
| Connecticut | 13 | -$239 | 100.0% |
| Michigan | 13 | -$118 | 41.7% |
| Florida | 12 | +$1,008 | 16.7% |
| Minnesota | 8 | +$181 | 12.5% |
| Missouri | 7 | +$210 | 57.1% |
| Arkansas | 6 | $0 | 100.0% |
| Indiana | 6 | +$106 | 60.0% |
| Maine | 6 | $0 | 100.0% |
| Vermont | 5 | $0 | 100.0% |
| New Hampshire | 5 | +$140 | 80.0% |
| Nevada | 4 | +$619 | 0.0% |
Best-Priced Dealers
| Dealer | Count | Avg Markup |
|---|---|---|
| Bertera Subaru West Springfield, MA | 1 | -$3,703 |
| Stateline Subaru Somerset, MA | 1 | -$3,305 |
| South Shore Subaru Lindenhurst, NY | 3 | -$2,326 |
| Thelen Subaru Bay City, MI | 1 | -$1,702 |
| Bertera Subaru of Hartford Hartford, CT | 1 | -$1,671 |
| West Houston Subaru Houston, TX | 2 | -$1,475 |
| DCH Subaru of Riverside Riverside, CA | 2 | -$1,450 |
| Briggs Subaru of Topeka Topeka, KS | 1 | -$1,382 |
| Curry Subaru Cortlandt Manor, NY | 2 | -$1,365 |
| Romano Subaru Syracuse, NY | 1 | -$1,325 |