Subaru Trailseeker Markup by State
Average dealer markup over MSRP on the Trailseeker in every state, ranked cheapest first across 782 active listings. Updated daily.
Every state, cheapest first
| Rank | State | Listings | Avg markup | Median price | % below MSRP | |
|---|---|---|---|---|---|---|
| 1 | Connecticut | 8 | -$1,815 | $41,645 | 87.5% | View → |
| 2 | Ohio | 12 | -$1,009 | $43,701 | 66.7% | View → |
| 3 | Minnesota | 12 | -$996 | $42,294 | 58.3% | View → |
| 4 | Oregon | 8 | -$938 | $42,142 | 75% | View → |
| 5 | New York | 65 | -$690 | $42,253 | 53.8% | View → |
| 6 | Nevada | 7 | -$683 | $44,366 | 57.1% | View → |
| 7 | Pennsylvania | 29 | -$653 | $42,063 | 69% | View → |
| 8 | Texas | 81 | -$627 | $42,552 | 50.6% | View → |
| 9 | New Jersey | 28 | -$586 | $43,483 | 64.3% | View → |
| 10 | Arizona | 21 | -$582 | $45,788 | 90.5% | View → |
| 11 | Wisconsin | 7 | -$567 | $42,551 | 42.9% | View → |
| 12 | California | 182 | -$510 | $42,738 | 64.8% | View → |
| 13 | Illinois | 18 | -$348 | $44,266 | 61.1% | View → |
| 14 | Massachusetts | 14 | -$284 | $43,646 | 42.9% | View → |
| 15 | Florida | 45 | -$224 | $45,245 | 64.4% | View → |
| 16 | Georgia | 10 | -$151 | $43,189 | 50% | View → |
| 17 | Michigan | 8 | -$141 | $42,572 | 62.5% | View → |
| 18 | Tennessee | 16 | -$141 | $43,236 | 87.5% | View → |
| 19 | South Carolina | 5 | -$53 | $42,926 | 40% | View → |
| 20 | Washington | 15 | -$15 | $42,229 | 26.7% | View → |
| 21 | Colorado | 40 | +$55 | $45,352 | 57.5% | View → |
| 22 | Missouri | 14 | +$116 | $42,611 | 64.3% | View → |
| 23 | Indiana | 8 | +$134 | $44,371 | 50% | View → |
| 24 | Louisiana | 5 | +$149 | $42,255 | 40% | View → |
| 25 | Kansas | 8 | +$175 | $44,740 | 75% | View → |
| 26 | Iowa | 5 | +$330 | $42,421 | 0% | View → |
| 27 | Virginia | 14 | +$383 | $44,010 | 42.9% | View → |
| 28 | North Carolina | 16 | +$386 | $43,442 | 37.5% | View → |
| 29 | Maine | 9 | +$393 | $46,915 | 55.6% | View → |
| 30 | Maryland | 10 | +$394 | $42,401 | 20% | View → |
| 31 | Oklahoma | 17 | +$516 | $45,312 | 11.8% | View → |
| 32 | Vermont | 7 | +$704 | $45,445 | 0% | View → |
| 33 | Delaware | 5 | +$769 | $46,603 | 0% | View → |
The short version
Dealer markup on the Trailseeker varies a lot by state. Right now the cheapest state to buy is Connecticut, where the average listing runs -$1,815 versus MSRP — compared with a national average of -$355. States shown in green beat the national average.
Markup is the advertised price minus total MSRP (sticker plus dealer add-ons); negative means the car is advertised below sticker. Advertised prices may not include all dealer fees — always confirm the out-the-door price with the dealer. Updated daily from live dealer inventory.
See also: Trailseeker market overview · cheapest Trailseeker listings · dealer markups explained