Kia Sportage Price in Virginia
As of August 26, 2026, there are 491 Kia Sportage vehicles available at 26 dealerships in Virginia. Virginia dealers are pricing competitively — the average selling price is $735 below MSRP, with 100% of inventory at or under sticker. 26 of 26 dealers are currently pricing below MSRP on average. Prices range from $29,738 to $41,418, with a median of $33,579.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
491
In Stock
-$735
Avg Markup
100.0%
At/Below MSRP
$33,579
Median Price
Price range: $29,738 — $41,418
Dealers in Virginia
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Kia of Lynchburg Lynchburg, VA | 8 | -$1,206 | 8 |
| Nelson Kia Bassett, VA | 7 | -$1,144 | 7 |
| Flow Kia of Charlottesville Charlottesville, VA | 7 | -$1,118 | 7 |
| Motor Mile Kia Christiansburg, VA | 22 | -$1,022 | 22 |
| Steven Kia Harrisonburg, VA | 28 | -$988 | 28 |
| Hart Kia Salem, VA | 11 | -$985 | 11 |
| Charlie Obaugh Kia Staunton, VA | 7 | -$908 | 7 |
| Beyer Kia of Falls Church Falls Church, VA | 3 | -$896 | 3 |
| Blackwell Kia Danville, VA | 18 | -$850 | 18 |
| Safford Kia Manassas Manassas, VA | 20 | -$814 | 20 |
| Southern Kia Virginia Beach Virginia Beach, VA | 21 | -$794 | 21 |
| Koons Kia Woodbridge Woodbridge, VA | 20 | -$741 | 20 |
| Parsons Kia Winchester, VA | 15 | -$738 | 15 |
| Mechanicsville Kia Mechanicsville, VA | 23 | -$718 | 23 |
| First Team Kia Suffolk, VA | 14 | -$707 | 14 |
| Casey Kia Newport News, VA | 11 | -$700 | 11 |
| Williamsburg Kia Williamsburg, VA | 8 | -$694 | 8 |
| Safford Kia of Fredericksburg Fredericksburg, VA | 37 | -$689 | 37 |
| Hyman Bros Kia Midlothian, VA | 28 | -$656 | 28 |
| Dulles Kia Leesburg, VA | 20 | -$653 | 20 |
| Ourisman Kia of Alexandria Alexandria, VA | 34 | -$627 | 34 |
| Ourisman Kia of Fairfax Fairfax, VA | 3 | -$617 | 3 |
| Ourisman Chantilly Kia Chantilly, VA | 44 | -$599 | 44 |
| Southern Kia Greenbrier Chesapeake, VA | 41 | -$592 | 41 |
| Cma's Colonial Kia Chester, VA | 22 | -$525 | 22 |
| West Broad Kia Richmond, VA | 19 | -$491 | 19 |