Kia Sportage Price in Columbia, SC
As of September 30, 2026, there are 98 Kia Sportage vehicles available at 2 dealerships in Columbia, SC. Local dealers are pricing competitively — the average selling price is $951 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $29,735 to $39,481, with a median of $32,651.
Across South Carolina (419 listings) the average is $956 below MSRP (100% at/below MSRP) — Columbia is roughly in line with the statewide average. See the Sportage in South Carolina overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
98
In Stock
-$951
Avg Markup
100.0%
At/Below MSRP
$32,651
Median Price
Price range: $29,735 to $39,481.
Dealers in Columbia
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Jts Kia Columbia, SC | 50 | -$964 | 50 |
| Jts Kia of Columbia Columbia, SC | 48 | -$938 | 48 |