Kia Sorento Price in Madison, WI

As of August 6, 2026, there are 53 Kia Sorento vehicles available at 2 dealerships in Madison, WI. Local dealers are pricing competitively — the average selling price is $1,314 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $33,365 to $49,741, with a median of $39,283.

Across Wisconsin (338 listings) the average is $1,160 below MSRP (100% at/below MSRP) — Madison is priced about $154 cheaper than Wisconsin as a whole. See the Sorento in Wisconsin overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.