Kia Sorento Price in Jacksonville, FL
As of November 15, 2026, there are 168 Kia Sorento vehicles available at 3 dealerships in Jacksonville, FL. Local dealers are pricing competitively — the average selling price is $792 below MSRP, with 100% of inventory at or under sticker. 3 of 3 dealers are currently pricing below MSRP on average. Prices range from $32,976 to $48,456, with a median of $37,883.
Across Florida (1,740 listings) the average is $751 below MSRP (100% at/below MSRP) — Jacksonville is roughly in line with the statewide average. See the Sorento in Florida overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
168
In Stock
-$792
Avg Markup
100.0%
At/Below MSRP
$37,883
Median Price
Price range: $32,976 to $48,456.
Dealers in Jacksonville
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Greenway Kia At The Avenues Jacksonville, FL | 26 | -$1,070 | 26 |
| Kia On Atlantic Jacksonville, FL | 58 | -$787 | 58 |
| Kia of Orange Park Jacksonville, FL | 84 | -$709 | 84 |