Kia Seltos Price in Madison, WI
As of November 15, 2026, there are 49 Kia Seltos vehicles available at 2 dealerships in Madison, WI. Local dealers are pricing competitively — the average selling price is $863 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $27,226 to $36,131, with a median of $30,374.
Across Wisconsin (375 listings) the average is $778 below MSRP (100% at/below MSRP) — Madison is priced about $85 cheaper than Wisconsin as a whole. See the Seltos in Wisconsin overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
49
In Stock
-$863
Avg Markup
100.0%
At/Below MSRP
$30,374
Median Price
Price range: $27,226 to $36,131.
Dealers in Madison
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Russ Darrow Madison Kia Madison, WI | 17 | -$879 | 17 |
| Metro Kia of Madison Madison, WI | 32 | -$854 | 32 |