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Kia Seltos Prices & Markups

Across 16,240 listed Kia Seltoss nationwide, the average markup is -$651 vs MSRP and 100% are listed at or below sticker, with a median advertised price of $29,345. Updated daily.

16,240

In Stock

-$651

Avg Markup

100.0%

At/Below MSRP

$29,345

Median Price

Price range: $24,642$37,121

Markup Trend

What buyers paid vs MSRP, by week sold

Over the last 6 weeks, what buyers paid for the Kia Seltos versus MSRP has held steady — from −$618 the week of May 25 to −$646 the week of Jun 29 (about $646 below MSRP now).

MSRPMay 25Jun 1Jun 8Jun 15Jun 22Jun 29−$618−$646

Average selling price vs MSRP for Seltoss by the week they sold (left the lot), May 25Jun 29. Based on 7,551 sales. Positive = sold over MSRP, negative = below.

Markup Distribution

How the current Seltos inventory splits across the markup spectrum. The shape matters more than the average — a tight cluster reads very differently from a bimodal market.

16,240 vehicles with a known MSRP

Under MSRP
100%
16,240
At MSRP
0%
0
$0–$1K over
0%
0
$1K–$3K over
0%
0
$3K+ over
0%
0

Markup by Listing Age

Seltos markup holds fairly steady across listing age — neither aging stock nor fresh arrivals price very differently right now.

0–15 days
100% ≤ MSRP
-$665
16–30 days
100% ≤ MSRP
-$631
31–45 days
100% ≤ MSRP
-$630
46–60 days
100% ≤ MSRP
-$660

A market snapshot — current listings grouped by how long each has been on the lot, not the same vehicle tracked over time. Bars show the share at or below MSRP; the figure on the right is the average markup for that age band.

How fast Seltoss sell

Based on 9,506 Seltos listings that left dealer lots in the last 90 days.

17

Median days to sell

-$636

Avg sold vs MSRP

100%

Sold at/below MSRP

Recent Seltos sales closed around $636 below MSRP, in line with what's currently listed.

“Sold” = listings that left dealer inventory; a small share may be de-listed rather than sold. Markup figures exclude implausible feed prices.

Top States

StateCountAvg MarkupBelow MSRP
Florida1,726-$556100.0%
Ohio1,374-$596100.0%
California1,131-$614100.0%
Pennsylvania1,074-$619100.0%
New York1,011-$690100.0%
Texas814-$541100.0%
Illinois731-$630100.0%
New Jersey638-$548100.0%
Arizona485-$616100.0%
Georgia471-$535100.0%
North Carolina462-$645100.0%
Michigan451-$644100.0%
Missouri405-$658100.0%
Indiana375-$808100.0%
Massachusetts371-$515100.0%
Virginia318-$665100.0%
Colorado297-$702100.0%
Tennessee268-$746100.0%
Alabama266-$824100.0%
Washington244-$704100.0%
See every state ranked by markup — the cheapest states to buy a Seltos

Best-Priced Dealers

DealerCountAvg Markup
Billion Kia of Rapid City

Rapid City, SD

10-$1,244
Kimberly Eakin Kia

Lufkin, TX

2-$1,161
Red Rock Kia

Grand Junction, CO

16-$1,132
Matt Castrucci Kia

Dayton, OH

19-$1,115
Darcars Kia of Frederick

Frederick, MD

8-$1,063
Kia of Amarillo

Amarillo, TX

8-$1,059
Cornerstone Kia

Elk River, MN

7-$1,056
Timbrook Kia

Cumberland, MD

3-$1,056
Southaven Kia

Southaven, MS

8-$1,044
Kia of St. Cloud

Waite Park, MN

16-$1,019