Kia Seltos Price in Rochester, NY
As of November 15, 2026, there are 31 Kia Seltos vehicles available at 2 dealerships in Rochester, NY. Local dealers are pricing competitively — the average selling price is $872 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $25,864 to $35,936, with a median of $30,764.
Across New York (881 listings) the average is $719 below MSRP (100% at/below MSRP) — Rochester is priced about $153 cheaper than New York as a whole. See the Seltos in New York overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
31
In Stock
-$872
Avg Markup
100.0%
At/Below MSRP
$30,764
Median Price
Price range: $25,864 to $35,936.
Dealers in Rochester
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Matthews Kia of Greece Rochester, NY | 24 | -$874 | 24 |
| Bob Johnson Kia Rochester, NY | 7 | -$865 | 7 |