Across 2,114 listed Cadillac Optiqs nationwide, the average markup is -$35 vs MSRP and 92% are listed at or below sticker, with a median advertised price of $57,776. Updated daily.
The Optiq is Cadillac's compact EV — the entry point to the brand's electric lineup, priced around $54K to start. Two-row, two-motor AWD, with a battery sized for around 300 miles of EPA range.
Two main trims: Luxury and Sport. The Sport adds the more aggressive exterior styling and the larger wheels; the Luxury is the comfort-focused trim. Super Cruise is optional and a key Cadillac differentiator in the segment.
Pricing has been competitive since the 2024 launch. Below-MSRP Optiq deals are widely available, particularly in California and the Northeast where Cadillac dealers compete hardest with the Tesla Model Y and the Genesis GV60. Stacked federal and state EV incentives narrow the effective price further. For buyers who want a Cadillac at compact-luxury-EV pricing, the Optiq is genuinely the right pick.
By Marcus Bell, Editor · Updated May 12, 2026
2,114
In Stock
-$35
Avg Markup
91.8%
At/Below MSRP
$57,776
Median Price
Price range: $50,070 to $84,030.
MSRP Trend
Median sticker by month listed
Over the last 6 months, the typical Cadillac Optiq sticker has held steady — a median MSRP of $57,688 in Mar ’26 versus $57,310 in Aug ’26.
Median factory MSRP of Optiqs grouped by the month each was first listed (active + sold), Mar ’26–Aug ’26. Based on 011306571335121012001809 listings. Reflects sticker price, not the dealer's selling price.
Markup Trend
What buyers paid vs MSRP, by week sold
Over the last 13 weeks, what buyers paid for the Cadillac Optiq versus MSRP has fallen — buyers are gaining leverage — from +$183 the week of Jun 8 to +$14 the week of Aug 31 (about $14 over MSRP now).
Average selling price vs MSRP for Optiqs by the week they sold (left the lot), Jun 8–Aug 31. Based on 3,520 sales. Positive = sold over MSRP, negative = below.
Markup Distribution
How the current Optiq inventory splits across the markup spectrum. The shape matters more than the average — a tight cluster reads very differently from a bimodal market.
2,093 vehicles with a known MSRP
Under MSRP
26%
550
At MSRP
66%
1,371
$0–$1K over
5%
115
$1K–$3K over
<1%
16
$3K+ over
2%
41
Markup by Listing Age
Older Optiq inventory skews further below MSRP — listings in the 90+ days range are 93% at-or-below sticker vs 86% in the first two weeks. Aging stock is where the discounts tend to be.
0–15 days
86% ≤ MSRP
+$47
770
16–30 days
94% ≤ MSRP
+$38
377
31–45 days
98% ≤ MSRP
-$268
262
46–60 days
97% ≤ MSRP
-$119
199
61–90 days
95% ≤ MSRP
+$50
183
90+ days
93% ≤ MSRP
-$126
302
A market snapshot — current listings grouped by how long each has been on the lot, not the same vehicle tracked over time. Bars show the share at or below MSRP; the figure on the right is the average markup for that age band.
How fast Optiqs sell
Based on 3,691 Optiq listings that left dealer lots in the last 90 days.
25
Median days to sell
+$40
Avg sold vs MSRP
95%
Sold at/below MSRP
Recent Optiq sales closed around $40 over MSRP, in line with what's currently listed.
“Sold” = listings that left dealer inventory; a small share may be de-listed rather than sold. Markup figures exclude implausible feed prices.