Kia K4 Hatchback Price in Virginia
As of October 11, 2026, there are 125 Kia K4 Hatchback vehicles available at 25 dealerships in Virginia. Virginia dealers are pricing competitively — the average selling price is $684 below MSRP, with 100% of inventory at or under sticker. 25 of 25 dealers are currently pricing below MSRP on average. Prices range from $25,772 to $32,489, with a median of $26,962.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
125
In Stock
-$684
Avg Markup
100.0%
At/Below MSRP
$26,962
Median Price
Price range: $25,772 to $32,489.
Dealers in Virginia
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Kia of Lynchburg Lynchburg, VA | 4 | -$1,185 | 4 |
| Nelson Kia Bassett, VA | 1 | -$1,069 | 1 |
| Blackwell Kia Danville, VA | 2 | -$1,018 | 2 |
| Steven Kia Harrisonburg, VA | 9 | -$981 | 9 |
| Hart Kia Salem, VA | 6 | -$921 | 6 |
| Ourisman Kia of Alexandria Alexandria, VA | 2 | -$897 | 2 |
| Casey Kia Newport News, VA | 3 | -$865 | 3 |
| Flow Kia of Charlottesville Charlottesville, VA | 3 | -$850 | 3 |
| Ourisman Chantilly Kia Chantilly, VA | 8 | -$843 | 8 |
| Beyer Kia of Falls Church Falls Church, VA | 6 | -$838 | 6 |
| Parsons Kia Winchester, VA | 2 | -$789 | 2 |
| Ourisman Kia of Fairfax Fairfax, VA | 2 | -$786 | 2 |
| Koons Kia Woodbridge Woodbridge, VA | 3 | -$725 | 3 |
| First Team Kia Suffolk, VA | 3 | -$723 | 3 |
| Safford Kia Manassas Manassas, VA | 5 | -$688 | 5 |
| Motor Mile Kia Christiansburg, VA | 1 | -$653 | 1 |
| Hyman Bros Kia Midlothian, VA | 3 | -$638 | 3 |
| Charlie Obaugh Kia Staunton, VA | 4 | -$622 | 4 |
| Safford Kia of Fredericksburg Fredericksburg, VA | 4 | -$610 | 4 |
| Mechanicsville Kia Mechanicsville, VA | 10 | -$607 | 10 |
| Williamsburg Kia Williamsburg, VA | 4 | -$592 | 4 |
| Southern Kia Virginia Beach Virginia Beach, VA | 17 | -$453 | 17 |
| Southern Kia Greenbrier Chesapeake, VA | 15 | -$440 | 15 |
| Cma's Colonial Kia Chester, VA | 5 | -$433 | 5 |
| West Broad Kia Richmond, VA | 3 | -$426 | 3 |