Ford F-150 Price in Houston, TX
As of November 5, 2026, there are 1,094 Ford F-150 vehicles available at 8 dealerships in Houston, TX. Local dealers are pricing competitively — the average selling price is $4,138 below MSRP, with 100% of inventory at or under sticker. 8 of 8 dealers are currently pricing below MSRP on average. Prices range from $37,985 to $96,325, with a median of $59,775.
Across Texas (15,988 listings) the average is $4,291 below MSRP (100% at/below MSRP) — Houston is priced about $153 higher than Texas as a whole. See the F-150 in Texas overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
1,094
In Stock
-$4,138
Avg Markup
100.0%
At/Below MSRP
$59,775
Median Price
Price range: $37,985 to $96,325.
Dealers in Houston
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Doggett Ford South Loop Houston, TX | 117 | -$4,483 | 117 |
| AutoNation Ford Gulf Freeway Houston, TX | 203 | -$4,404 | 203 |
| Joe Myers Ford Houston, TX | 250 | -$4,380 | 250 |
| Doggett Ford North Houston Houston, TX | 103 | -$4,170 | 103 |
| Mac Haik Ford of Houston Houston, TX | 237 | -$3,941 | 237 |
| Mike Calvert Ford of Houston Houston, TX | 76 | -$3,803 | 76 |
| Chastang Ford Houston, TX | 41 | -$3,793 | 41 |
| Group 1 Ford of Southwest Houston Houston, TX | 67 | -$3,067 | 67 |