Ford Bronco Price in Amarillo, TX
As of November 5, 2026, there are 61 Ford Bronco vehicles available at 2 dealerships in Amarillo, TX. Local dealers are pricing competitively — the average selling price is $2,803 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $41,885 to $85,935, with a median of $56,435.
Across Texas (5,638 listings) the average is $2,879 below MSRP (100% at/below MSRP) — Amarillo is priced about $76 higher than Texas as a whole. See the Bronco in Texas overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
61
In Stock
-$2,803
Avg Markup
100.0%
At/Below MSRP
$56,435
Median Price
Price range: $41,885 to $85,935.
Dealers in Amarillo
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Group 1 Ford of Amarillo Amarillo, TX | 36 | -$3,000 | 36 |
| Tri State Ford Amarillo, TX | 25 | -$2,520 | 25 |