Ford Bronco Markup by State
Average dealer markup over MSRP on the Bronco in every state, ranked cheapest first across 38,226 active listings. Updated daily.
Active listings
38,226
National avg markup
-$2,872
Cheapest state
Wisconsin
% below MSRP
100%
Every state, cheapest first
| Rank | State | Listings | Avg markup | Median price | % below MSRP | |
|---|---|---|---|---|---|---|
| 1 | Wisconsin | 420 | -$3,610 | $53,350 | 100% | View → |
| 2 | Arizona | 962 | -$3,383 | $53,438 | 100% | View → |
| 3 | New York | 1,580 | -$3,285 | $50,405 | 100% | View → |
| 4 | New Jersey | 1,225 | -$3,280 | $50,350 | 100% | View → |
| 5 | Nevada | 378 | -$3,123 | $55,798 | 100% | View → |
| 6 | Connecticut | 331 | -$3,048 | $53,165 | 100% | View → |
| 7 | New Mexico | 287 | -$3,047 | $54,585 | 100% | View → |
| 8 | South Dakota | 83 | -$3,000 | $58,405 | 100% | View → |
| 9 | Ohio | 1,473 | -$2,968 | $51,960 | 100% | View → |
| 10 | Rhode Island | 58 | -$2,957 | $50,190 | 100% | View → |
| 11 | Pennsylvania | 1,198 | -$2,949 | $51,938 | 100% | View → |
| 12 | Kansas | 299 | -$2,940 | $55,675 | 100% | View → |
| 13 | North Dakota | 88 | -$2,926 | $55,575 | 100% | View → |
| 14 | Michigan | 1,492 | -$2,924 | $48,935 | 100% | View → |
| 15 | Idaho | 322 | -$2,916 | $57,875 | 100% | View → |
| 16 | Iowa | 323 | -$2,889 | $54,060 | 100% | View → |
| 17 | Delaware | 120 | -$2,883 | $56,308 | 100% | View → |
| 18 | Colorado | 839 | -$2,875 | $56,495 | 100% | View → |
| 19 | West Virginia | 211 | -$2,870 | $53,360 | 100% | View → |
| 20 | Texas | 5,189 | -$2,865 | $53,395 | 100% | View → |
| 21 | South Carolina | 640 | -$2,854 | $52,178 | 100% | View → |
| 22 | Louisiana | 490 | -$2,853 | $54,490 | 100% | View → |
| 23 | Maryland | 606 | -$2,847 | $56,340 | 100% | View → |
| 24 | Illinois | 996 | -$2,836 | $52,743 | 100% | View → |
| 25 | Tennessee | 1,032 | -$2,836 | $55,768 | 100% | View → |
| 26 | Hawaii | 109 | -$2,835 | $48,565 | 100% | View → |
| 27 | Georgia | 1,487 | -$2,832 | $53,945 | 100% | View → |
| 28 | Nebraska | 160 | -$2,831 | $51,905 | 100% | View → |
| 29 | California | 3,419 | -$2,820 | $52,370 | 100% | View → |
| 30 | Arkansas | 572 | -$2,816 | $55,838 | 100% | View → |
| 31 | Oregon | 364 | -$2,810 | $56,655 | 100% | View → |
| 32 | Kentucky | 447 | -$2,809 | $53,150 | 100% | View → |
| 33 | Alabama | 778 | -$2,807 | $53,450 | 100% | View → |
| 34 | Utah | 337 | -$2,804 | $57,025 | 100% | View → |
| 35 | Mississippi | 333 | -$2,802 | $56,205 | 100% | View → |
| 36 | Missouri | 745 | -$2,799 | $54,645 | 100% | View → |
| 37 | Oklahoma | 588 | -$2,786 | $55,770 | 100% | View → |
| 38 | Massachusetts | 673 | -$2,780 | $53,430 | 100% | View → |
| 39 | Indiana | 577 | -$2,757 | $54,715 | 100% | View → |
| 40 | North Carolina | 1,119 | -$2,753 | $52,620 | 100% | View → |
| 41 | New Hampshire | 240 | -$2,744 | $53,680 | 100% | View → |
| 42 | Minnesota | 357 | -$2,742 | $56,285 | 100% | View → |
| 43 | Wyoming | 77 | -$2,727 | $62,425 | 100% | View → |
| 44 | Virginia | 1,077 | -$2,633 | $56,545 | 100% | View → |
| 45 | Washington | 469 | -$2,597 | $58,940 | 100% | View → |
| 46 | Vermont | 44 | -$2,580 | $56,233 | 100% | View → |
| 47 | Florida | 3,285 | -$2,578 | $51,640 | 100% | View → |
| 48 | Alaska | 72 | -$2,500 | $60,538 | 100% | View → |
| 49 | Maine | 119 | -$2,492 | $53,420 | 100% | View → |
| 50 | Montana | 131 | -$2,313 | $59,280 | 100% | View → |
The short version
Dealer markup on the Bronco varies a lot by state. Right now the cheapest state to buy is Wisconsin, where the average listing runs -$3,610 versus MSRP — compared with a national average of -$2,872. States shown in green beat the national average.
Markup is the advertised price minus total MSRP (sticker plus dealer add-ons); negative means the car is advertised below sticker. Advertised prices may not include all dealer fees — always confirm the out-the-door price with the dealer. Updated daily from live dealer inventory.
See also: Bronco market overview · cheapest Bronco listings · dealer markups explained