Ford Bronco Price in Jacksonville, FL
As of July 29, 2026, there are 43 Ford Bronco vehicles available at 4 dealerships in Jacksonville, FL. Local dealers are pricing competitively — the average selling price is $2,663 below MSRP, with 100% of inventory at or under sticker. 4 of 4 dealers are currently pricing below MSRP on average. Prices range from $42,485 to $88,325, with a median of $55,785.
Across Florida (2,392 listings) the average is $2,176 below MSRP (100% at/below MSRP) — Jacksonville is priced about $487 cheaper than Florida as a whole. See the Bronco in Florida overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
43
In Stock
-$2,663
Avg Markup
100.0%
At/Below MSRP
$55,785
Median Price
Price range: $42,485 — $88,325
Dealers in Jacksonville
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Duval Ford Jacksonville, FL | 26 | -$3,135 | 26 |
| Coggin Ford Jacksonville, FL | 10 | -$2,450 | 10 |
| AutoNation Ford Jacksonville Jacksonville, FL | 6 | -$1,417 | 6 |
| AutoNation Ford Orange Park Jacksonville, FL | 1 | $0 | 1 |