Ford Bronco Price in Riverside, CA
As of November 5, 2026, there are 48 Ford Bronco vehicles available at 2 dealerships in Riverside, CA. Local dealers are pricing competitively — the average selling price is $2,687 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $42,580 to $91,425, with a median of $49,510.
Across California (3,529 listings) the average is $2,834 below MSRP (100% at/below MSRP) — Riverside is priced about $147 higher than California as a whole. See the Bronco in California overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
48
In Stock
-$2,688
Avg Markup
100.0%
At/Below MSRP
$49,510
Median Price
Price range: $42,580 to $91,425.
Dealers in Riverside
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Raceway Ford Riverside, CA | 14 | -$3,000 | 14 |
| Fritts Ford Riverside, CA | 34 | -$2,559 | 34 |