Ford Bronco Price in Birmingham, AL
As of August 7, 2026, there are 103 Ford Bronco vehicles available at 2 dealerships in Birmingham, AL. Local dealers are pricing competitively — the average selling price is $1,214 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $38,785 to $90,400, with a median of $58,195.
Across Alabama (718 listings) the average is $1,256 below MSRP (100% at/below MSRP) — Birmingham is roughly in line with the statewide average. See the Bronco in Alabama overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
103
In Stock
-$1,214
Avg Markup
100.0%
At/Below MSRP
$58,195
Median Price
Price range: $38,785 — $90,400
Dealers in Birmingham
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Hull Dobbs Ford Birmingham, AL | 13 | -$2,077 | 13 |
| Stivers Ford of Birmingham Birmingham, AL | 90 | -$1,089 | 90 |