Toyota 4Runner Price in Alabama
As of October 19, 2026, there are 201 Toyota 4Runner vehicles available at 20 dealerships in Alabama. Expect an average markup of $190 over MSRP in Alabama, though 62% of listings are still at or below sticker price. 13 of 20 dealers are currently pricing below MSRP on average. Prices range from $44,205 to $68,468, with a median of $59,336.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
201
In Stock
+$190
Avg Markup
62.2%
At/Below MSRP
$59,336
Median Price
Price range: $44,205 to $68,468.
Dealers in Alabama
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Toyota West Mobile Mobile, AL | 9 | -$1,799 | 8 |
| Toyota of Sylacauga Sylacauga, AL | 3 | -$1,348 | 2 |
| Eastern Shore Toyota Daphne, AL | 17 | -$687 | 17 |
| Serra Toyota of Decatur Decatur, AL | 8 | -$330 | 8 |
| Bill Penney Toyota of Jasper Jasper, AL | 5 | -$226 | 5 |
| Tuscaloosa Toyota Tuscaloosa, AL | 17 | -$172 | 16 |
| Sunny King Toyota Anniston, AL | 8 | $0 | 8 |
| Springhill Toyota Mobile, AL | 7 | $0 | 7 |
| Toyota of Dothan Dothan, AL | 7 | $0 | 7 |
| Singing River Toyota Tuscumbia, AL | 7 | $0 | 7 |
| Limbaugh Toyota Birmingham, AL | 6 | $0 | 6 |
| Bondy's Enterprise Toyota Enterprise, AL | 5 | $0 | 5 |
| TeamOne Toyota of Gadsden Rainbow City, AL | 4 | $0 | 4 |
| Serra Toyota Birmingham, AL | 12 | +$17 | 11 |
| Sand Mountain Toyota Albertville, AL | 4 | +$689 | 0 |
| Allen Turner Toyota of Auburn Auburn, AL | 8 | +$759 | 7 |
| Hoover Toyota Hoover, AL | 34 | +$823 | 6 |
| Bill Penney Toyota Huntsville, AL | 21 | +$952 | 1 |
| Toyota of Montgomery Montgomery, AL | 14 | +$995 | 0 |
| McKinnon Toyota Clanton, AL | 5 | +$1,174 | 0 |