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Pricing posture
Prices above MSRP on some inventory
32% of this dealer's priced Toyota inventory is listed above MSRP — 37 of 117 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
117
Avg Markup
-$1,269
At/Below MSRP
80
Models
14
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| Tundra | 20 | 100% | -$3,469 |
| Tacoma | 19 | 58% | -$1,201 |
| Camry | 17 | 94% | -$868 |
| RAV4 | 15 | 67% | -$559 |
| 4Runner | 12 | 83% | -$2,050 |
| Grand Highlander | 9 | 0% | +$755 |
| Corolla | 5 | 80% | -$713 |
| Land Cruiser | 5 | 40% | -$401 |
| Corolla Cross | 4 | 75% | -$926 |
| Grand Highlander Hybrid | 3 | 33% | -$434 |
| Sienna | 3 | 67% | -$862 |
| Highlander | 2 | 0% | +$399 |
| Tacoma Hybrid | 2 | 50% | -$1,684 |
| Highlander Hybrid | 1 | 0% | +$399 |
2026 Tundra
Tundra SR5 4WD
-$3,938Good Deal
Magnetic Gray Metallic
MSRP
$64,054
Advertised
$60,116
Paris, TN
2026 Tundra
Tundra SR5 4WD
-$3,457Good Deal
Magnetic Gray Metallic
MSRP
$59,984
Advertised
$56,527
Paris, TN
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2027 Land CruiserLand Cruiser FT4WD | $68,191 | -$4,854 | 24 | Oct 22, 2026 |
| 2027 Land CruiserLand Cruiser FT4WD | $67,916 | -$4,863 | 63 | Oct 22, 2026 |
| 2027 Land CruiserLand Cruiser FT4WD | $69,953 | -$3,796 | 83 | Oct 22, 2026 |
| 2026 Grand Highlander HybridGrand Highlander Hybrid MAX Platinum AWD | $63,299 | -$2,087 | 15 | Oct 22, 2026 |
| 2027 Grand Highlander HybridGrand Highlander Hybrid Limited AWD | $59,219 | +$399 | 6 | Oct 22, 2026 |
| 2026 Grand Highlander HybridGrand Highlander Hybrid MAX Platinum AWD | $63,592 | +$399 | 18 | Oct 22, 2026 |
| 2026 Grand Highlander HybridGrand Highlander Hybrid XLE FWD | $47,137 | -$2,101 | 47 | Oct 22, 2026 |
| 2026 Grand Highlander HybridGrand Highlander Hybrid MAX Limited AWD | $58,204 | -$3,048 | 20 | Oct 22, 2026 |
| 2026 Grand Highlander HybridGrand Highlander Hybrid XLE FWD | $50,328 | -$470 | 13 | Oct 22, 2026 |
| 2026 Grand HighlanderGrand Highlander Platinum AWD | $60,261 | +$399 | 47 | Oct 22, 2026 |