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Subaru of Gainesville
Gainesville, FL
Pricing posture
Prices above MSRP on some inventory
40% of this dealer's priced Subaru inventory is listed above MSRP — 36 of 91 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
91
Avg Markup
+$124
At/Below MSRP
55
Models
7
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| Outback | 32 | 72% | -$430 |
| Crosstrek | 20 | 45% | +$869 |
| Forester | 20 | 65% | +$179 |
| Ascent | 10 | 50% | +$149 |
| WRX | 5 | 80% | +$58 |
| Impreza | 3 | 0% | +$874 |
| BRZ | 1 | 100% | -$341 |
2026 Outback
SubaruLimited
-$1,074Good Deal
River Rock Pearl
MSRP
$44,786
Advertised
$43,712
Gainesville, FL
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 ForesterSport Hybrid | $42,459 | +$2,033 | 34 | Sep 27, 2026 |
| 2026 CrosstrekPremium | $32,608 | +$44 | 76 | Sep 27, 2026 |
| 2026 CrosstrekWilderness | $38,225 | -$534 | 76 | Sep 27, 2026 |
| 2026 ForesterPremium | $37,882 | +$2,033 | 38 | Sep 24, 2026 |
| 2026 ForesterLimited | $39,323 | -$955 | 38 | Sep 24, 2026 |
| 2026 AscentTouring 7-Passenger | $52,063 | -$1,996 | 83 | Sep 22, 2026 |
| 2026 AscentTouring 7-Passenger | $51,857 | -$1,884 | 83 | Sep 22, 2026 |
| 2026 OutbackTouring XT | $48,986 | -$1,653 | 83 | Sep 22, 2026 |
| 2026 OutbackTouring XT | $49,067 | -$1,636 | 83 | Sep 22, 2026 |
| 2026 OutbackLimited | $43,414 | -$1,095 | 83 | Sep 22, 2026 |