Lithia Toyota

Medford, OR

Pricing posture

Prices above MSRP on some inventory

50% of this dealer's priced Toyota inventory is listed above MSRP — 165 of 330 vehicles.

Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.

Vehicles

330

Avg Markup

-$862

At/Below MSRP

165

Models

Pricing by Model

Model	Count	At/Below MSRP	Avg Markup
RAV4	73	0%	+$262
Tacoma	41	93%	-$2,054
Camry	40	70%	-$935
Tundra	36	92%	-$3,497
Sienna	26	0%	+$250
Grand Highlander Hybrid	22	0%	+$323
Corolla	16	100%	-$790
Corolla Cross	14	93%	-$679
4Runner	13	62%	-$981
Tacoma Hybrid	9	89%	-$2,135
Grand Highlander	8	63%	-$1,000
Sequoia	7	86%	-$607
Highlander Hybrid	5	60%	-$350
4Runner Hybrid	4	0%	+$250
Land Cruiser	4	75%	-$500
GR Corolla	4	0%	+$250
Highlander	4	75%	-$500
Prius	2	0%	+$250
GR86	2	50%	$0

Below MSRP

2026 Tundra

Tundra 1794 Edition 4WD

-$5,023Great Deal

Celestial Silver Metallic

MSRP

$81,315

Advertised

$76,292

Medford, OR

2026 Tundra

Tundra 1794 Edition 4WD

-$5,023Great Deal

Lunar Rock

MSRP

$81,315

Advertised

$76,292

Medford, OR

2026 Tundra

Tundra 1794 Edition 4WD

-$4,764Good Deal

Magnetic Gray Metallic

MSRP

$77,060

Advertised

$72,296

Medford, OR

2026 Tundra

Tundra Capstone 4WD

-$4,407Good Deal

Magnetic Gray Metallic

MSRP

$83,194

Advertised

$78,787

Medford, OR

2026 Tundra

Tundra Limited 4WD

-$4,338Good Deal

Blueprint

MSRP

$68,683

Advertised

$64,345

Medford, OR

2026 Tundra

Tundra Platinum 4WD

-$4,317Good Deal

Magnetic Gray Metallic

MSRP

$78,152

Advertised

$73,835

Medford, OR

2026 Tundra

Tundra Platinum 4WD

-$4,245Good Deal

Lunar Rock

MSRP

$76,802

Advertised

$72,557

Medford, OR

2026 Tundra

Tundra Platinum 4WD

-$4,216Good Deal

Magnetic Gray Metallic

MSRP

$76,210

Advertised

$71,994

Medford, OR

2026 Tundra

Tundra Platinum 4WD

-$4,204Good Deal

Lunar Rock

MSRP

$76,614

Advertised

$72,410

Medford, OR

2026 Tundra

Tundra Platinum 4WD

-$3,995Good Deal

Blueprint

MSRP

$72,630

Advertised

$68,635

Medford, OR

2026 Tundra

Tundra Platinum 4WD

-$3,977Good Deal

Lunar Rock

MSRP

$72,300

Advertised

$68,323

Medford, OR

2026 Tundra

Tundra Platinum 4WD

-$3,974Good Deal

Lunar Rock

MSRP

$72,300

Advertised

$68,326

Medford, OR

2026 Tundra

Tundra Platinum 4WD

-$3,974Good Deal

Lunar Rock

MSRP

$72,300

Advertised

$68,326

Medford, OR

2026 Tundra

Tundra Platinum 4WD

-$3,893Good Deal

Midnight Black Metallic

MSRP

$71,931

Advertised

$68,038

Medford, OR

2026 Tundra

Tundra SR5 4WD

-$3,872Good Deal

Blueprint

MSRP

$60,775

Advertised

$56,903

Medford, OR

2026 Tundra

Tundra Limited 4WD

-$3,797Good Deal

Wind Chill Pearl

MSRP

$66,884

Advertised

$63,087

Medford, OR

2026 Tundra

Tundra Limited 4WD

-$3,790Good Deal

Wind Chill Pearl

MSRP

$66,779

Advertised

$62,989

Medford, OR

2026 Tundra

Tundra SR5 4WD

-$3,786Good Deal

Lunar Rock

MSRP

$60,344

Advertised

$56,558

Medford, OR

2026 Tundra

Tundra 1794 Edition 4WD

-$3,780Good Deal

Wind Chill Pearl

MSRP

$71,400

Advertised

$67,620

Medford, OR

2026 Tundra

Tundra 1794 Edition 4WD

-$3,777Good Deal

Wind Chill Pearl

MSRP

$71,400

Advertised

$67,623

Medford, OR

2026 Tundra

Tundra 1794 Edition 4WD

-$3,747Good Deal

Celestial Silver Metallic

MSRP

$71,255

Advertised

$67,508

Medford, OR

2026 Tundra

Tundra 1794 Edition 4WD

-$3,747Good Deal

Magnetic Gray Metallic

MSRP

$71,255

Advertised

$67,508

Medford, OR

2026 Tundra

Tundra 1794 Edition 4WD

-$3,744Good Deal

Midnight Black Metallic

MSRP

$71,255

Advertised

$67,511

Medford, OR

2026 Tundra

Tundra 1794 Edition 4WD

-$3,728Good Deal

Lunar Rock

MSRP

$70,925

Advertised

$67,197

Medford, OR

2026 Tundra

Tundra Limited 4WD

-$3,699Good Deal

Midnight Black Metallic

MSRP

$65,705

Advertised

$62,006

Medford, OR

2026 Tundra

Tundra Limited 4WD

-$3,696Good Deal

Lunar Rock

MSRP

$65,705

Advertised

$62,009

Medford, OR

2026 Tundra

Tundra Limited 4WD

-$3,696Good Deal

Lunar Rock

MSRP

$65,705

Advertised

$62,009

Medford, OR

2026 Tundra

Tundra Limited 4WD

-$3,610Good Deal

Ice Cap

MSRP

$65,274

Advertised

$61,664

Medford, OR

2026 Tacoma

Tacoma TRD Off-Road 4WD

-$3,553Good Deal

Bronze Oxide

MSRP

$57,064

Advertised

$53,511

Medford, OR

2026 Tundra

Tundra Limited 4WD

-$3,512Good Deal

Lunar Rock

MSRP

$63,661

Advertised

$60,149

Medford, OR

2026 Tacoma

Tacoma TRD Off-Road 4WD

-$3,504Good Deal

Bronze Oxide

MSRP

$56,384

Advertised

$52,880

Medford, OR

2026 Tacoma

Tacoma TRD Off-Road 4WD

-$3,460Good Deal

Underground

MSRP

$56,034

Advertised

$52,574

Medford, OR

2026 Tacoma

Tacoma TRD Off-Road 4WD

-$3,457Good Deal

Bronze Oxide

MSRP

$56,034

Advertised

$52,577

Medford, OR

2026 Tacoma

Tacoma TRD Off-Road 4WD

-$3,457Good Deal

Underground

MSRP

$56,034

Advertised

$52,577

Medford, OR

2026 Tacoma Hybrid

Tacoma TRD Off-Road 4WD

-$3,442Good Deal

Ice Cap

MSRP

$58,574

Advertised

$55,132

Medford, OR

2026 Tundra

Tundra SR5 4WD

-$3,399Good Deal

Supersonic Red

MSRP

$60,132

Advertised

$56,733

Medford, OR

2026 Tundra

Tundra SR5 4WD

-$3,207Good Deal

Supersonic Red

MSRP

$58,042

Advertised

$54,835

Medford, OR

Hold

2027 Tacoma Hybrid

Tacoma TRD Sport 4WD

-$3,012Good Deal

Celestial Silver Metallic

MSRP

$59,483

Advertised

$56,471

Medford, OR

2026 Tundra

Tundra SR5 4WD

-$2,969Good Deal

Ice Cap

MSRP

$56,199

Advertised

$53,230

Medford, OR

2027 Tacoma Hybrid

Tacoma TRD Sport 4WD

-$2,763Good Deal

Ice Cap

MSRP

$57,218

Advertised

$54,455

Medford, OR

2026 Tacoma Hybrid

Tacoma TRD Off-Road 4WD

-$2,710Good Deal

Black

MSRP

$51,448

Advertised

$48,738

Medford, OR

2026 Tacoma

Tacoma TRD Off-Road 4WD

-$2,382Good Deal

Underground

MSRP

$47,399

Advertised

$45,017

Medford, OR

2026 Tacoma

Tacoma TRD Sport 4WD

-$2,334Good Deal

Underground

MSRP

$46,599

Advertised

$44,265

Medford, OR

2027 Tacoma Hybrid

Tacoma TRD Off-Road 4WD

-$2,313Good Deal

Bronze Oxide

MSRP

$53,263

Advertised

$50,950

Medford, OR

2027 Tacoma Hybrid

Tacoma TRD Off-Road 4WD

-$2,313Good Deal

Celestial Silver Metallic

MSRP

$53,263

Advertised

$50,950

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,214Good Deal

Underground

MSRP

$44,389

Advertised

$42,175

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,205Good Deal

Celestial Silver Metallic

MSRP

$44,079

Advertised

$41,874

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,202Good Deal

Supersonic Red

MSRP

$44,279

Advertised

$42,077

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,192Good Deal

Celestial Silver Metallic

MSRP

$43,994

Advertised

$41,802

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,185Good Deal

Black

MSRP

$43,889

Advertised

$41,704

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,185Good Deal

Black

MSRP

$43,889

Advertised

$41,704

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,185Good Deal

Ice Cap

MSRP

$43,889

Advertised

$41,704

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,185Good Deal

Underground

MSRP

$43,889

Advertised

$41,704

Medford, OR

2027 Tacoma Hybrid

Tacoma TRD Sport 4WD

-$2,163Good Deal

Black

MSRP

$51,684

Advertised

$49,521

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,150Good Deal

Celestial Silver Metallic

MSRP

$43,804

Advertised

$41,654

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,150Good Deal

Underground

MSRP

$43,804

Advertised

$41,654

Medford, OR

Hold

2026 Tacoma

Tacoma SR5 4WD

-$2,150Good Deal

Ice Cap

MSRP

$43,804

Advertised

$41,654

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,147Good Deal

Ice Cap

MSRP

$43,934

Advertised

$41,787

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,147Good Deal

Ice Cap

MSRP

$43,934

Advertised

$41,787

Medford, OR

2026 Tacoma

Tacoma SR5 4WD

-$2,144Good Deal

Ice Cap

MSRP

$43,934

Advertised

$41,790

Medford, OR

Recently Sold

Vehicle	Selling Price	Markup	Days Listed	Sold Date
2026 Grand Highlander HybridGrand Highlander Hybrid XLE AWD	$52,068	+$250	34	Oct 21, 2026
2026 RAV4RAV4 XLE Premium AWD	$40,733	+$250	42	Oct 21, 2026
2026 RAV4RAV4 SE AWD	$40,494	+$250	14	Oct 21, 2026
2026 RAV4RAV4 SE AWD	$40,494	+$250	53	Oct 21, 2026
2026 RAV4RAV4 SE AWD	$40,494	+$250	53	Oct 21, 2026
2026 RAV4RAV4 SE AWD	$40,494	+$250	52	Oct 21, 2026
2026 Tacoma HybridTacoma TRD Off-Road 4WD	$53,968	-$3,369	223	Oct 21, 2026
2026 SequoiaSequoia Limited 4WD	$77,913	-$750	40	Oct 19, 2026
2026 TundraTundra Platinum 4WD	$72,410	-$4,204	40	Oct 19, 2026
2026 TundraTundra 1794 Edition 4WD	$67,623	-$3,777	40	Oct 19, 2026