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Pricing posture
Does not price above MSRP
0% of this dealer's priced Toyota inventory is listed above MSRP — 0 of 141 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
141
Avg Markup
-$611
At/Below MSRP
141
Models
16
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| Camry | 32 | 100% | -$728 |
| Tacoma | 23 | 100% | -$1,167 |
| Corolla | 23 | 100% | $0 |
| RAV4 | 19 | 100% | $0 |
| Tundra | 18 | 100% | -$1,769 |
| Sienna | 5 | 100% | $0 |
| Grand Highlander Hybrid | 5 | 100% | $0 |
| Corolla Cross | 4 | 100% | $0 |
| 4Runner | 3 | 100% | -$1,373 |
| Tacoma Hybrid | 2 | 100% | $0 |
| Sequoia | 2 | 100% | $0 |
| Prius | 1 | 100% | $0 |
| Grand Highlander | 1 | 100% | $0 |
| 4Runner Hybrid | 1 | 100% | $0 |
| Highlander | 1 | 100% | $0 |
| Land Cruiser | 1 | 100% | $0 |
2026 Tacoma
Tacoma TRD Sport 4WD
-$3,938Good Deal
Ice Cap
MSRP
$61,014
Advertised
$57,076
Southern Pines, NC
2026 Tacoma
Tacoma TRD Sport 4WD
-$1,733Good Deal
Ice Cap
MSRP
$48,258
Advertised
$46,525
Southern Pines, NC
2026 RAV4
RAV4 SE FWD
$0Good Deal
Midnight Black Metallic
MSRP
$39,656
Advertised
$39,656
Southern Pines, NC
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 TacomaTacoma TRD Off-Road 4WD | $50,548 | $0 | 16 | Oct 22, 2026 |
| 2026 TacomaTacoma TRD Sport 4WD | $51,415 | -$2,430 | 71 | Oct 22, 2026 |
| 2026 TacomaTacoma Limited 4WD | $56,456 | -$2,537 | 75 | Oct 22, 2026 |
| 2026 4Runner4Runner SR5 PT4WD | $46,949 | -$2,578 | 34 | Oct 22, 2026 |
| 2026 SequoiaSequoia Limited 4WD | $81,844 | $0 | 33 | Oct 19, 2026 |
| 2026 TundraTundra Limited 4WD | $62,071 | -$3,180 | 24 | Oct 19, 2026 |
| 2026 TundraTundra Platinum 4WD | $82,056 | $0 | 31 | Oct 19, 2026 |
| 2026 TundraTundra Platinum 4WD | $90,148 | $0 | 51 | Oct 19, 2026 |
| 2026 TundraTundra Limited 4WD | $64,022 | -$3,451 | 72 | Oct 19, 2026 |
| 2026 TacomaTacoma TRD Off-Road 4WD | $48,576 | $0 | 58 | Oct 19, 2026 |