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Pricing posture
Prices above MSRP on some inventory
32% of this dealer's priced Toyota inventory is listed above MSRP — 39 of 122 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
122
Avg Markup
+$93
At/Below MSRP
83
Models
18
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| Tacoma | 28 | 93% | -$28 |
| Camry | 16 | 56% | +$25 |
| Tundra | 13 | 85% | -$63 |
| Corolla | 11 | 36% | +$142 |
| RAV4 | 10 | 90% | -$223 |
| 4Runner | 8 | 63% | +$763 |
| Tacoma Hybrid | 7 | 43% | +$285 |
| Grand Highlander | 6 | 67% | -$75 |
| Corolla Cross | 6 | 50% | +$233 |
| Highlander | 3 | 33% | +$26 |
| Sienna | 3 | 67% | +$94 |
| 4Runner Hybrid | 2 | 0% | +$799 |
| Prius | 2 | 50% | +$222 |
| Sequoia | 2 | 100% | -$109 |
| Grand Highlander Hybrid | 2 | 50% | -$101 |
| Highlander Hybrid | 1 | 100% | $0 |
| GR Corolla | 1 | 100% | $0 |
| Land Cruiser | 1 | 0% | +$2,155 |

2027 Corolla
Corolla Hybrid LE FWD
-$516Good Deal
Underground
MSRP
$27,701
Advertised
$27,185
High Point, NC

2026 RAV4
RAV4 XSE AWD
-$500Good Deal
Midnight Black Metallic
MSRP
$46,058
Advertised
$45,558
High Point, NC
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 CamryCamry SE FWD | $35,168 | $0 | 26 | Oct 21, 2026 |
| 2026 CamryCamry LE FWD | $31,793 | $0 | 18 | Oct 21, 2026 |
| 2026 TundraTundra Limited 4WD | $67,631 | +$799 | 24 | Oct 19, 2026 |
| 2026 TacomaTacoma TRD Off-Road 4WD | $46,799 | $0 | 45 | Oct 19, 2026 |
| 2026 4Runner Hybrid4Runner TRD Pro PT4WD | $75,488 | $0 | 31 | Oct 19, 2026 |
| 2027 Land CruiserLand Cruiser FT4WD | $75,999 | $0 | 25 | Oct 11, 2026 |
| 2026 SiennaSienna XLE FWD | $49,003 | $0 | 13 | Oct 11, 2026 |
| 2027 CorollaCorolla Hybrid LE FWD | $27,169 | $0 | 25 | Oct 11, 2026 |
| 2026 RAV4RAV4 XSE AWD | $48,088 | $0 | 25 | Oct 11, 2026 |
| 2026 CamryCamry XSE FWD | $43,030 | $0 | 11 | Oct 11, 2026 |



















































